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Joyce Emilio's
IBM 299
Rock Your Future

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Dr. Anwar Salimi's EBZ 466 Senior Project class.

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Course Listing
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Course Title GBA 574 Promotional Consultancy (4 Units)
Term/Year Offered Spring 2008
Professor(s) Gail Ross Waters
Department Graduate Business Administration
Course Description Classroom instruction and field consulting for Competitive Marketing Edge Program. Consultancy clients are real firms in the Cal Poly Pomona market area. Consultancy focus: promotional strategy, advertising, sales promotion, direct sales, public relations, and marketing communications. 4 lecture/discussion/problem solving/field consultancy.
   
  This class is a:
This class has been officially designated as a Service-Learning Course in the Cal Poly Pomona Schedule of Classes. Students who participate in the service-learning component will receive a notation on their transcript. - officially designated Service-Learning Course
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